Deprecated: Joomla\Input\Input implements the Serializable interface, which is deprecated. Implement __serialize() and __unserialize() instead (or in addition, if support for old PHP versions is necessary) in /var/www/html/lnau/libraries/vendor/joomla/input/src/Input.php on line 41
Deprecated: Return type of Joomla\Input\Input::count() should either be compatible with Countable::count(): int, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice in /var/www/html/lnau/libraries/vendor/joomla/input/src/Input.php on line 170
Deprecated: Joomla\CMS\Input\Input implements the Serializable interface, which is deprecated. Implement __serialize() and __unserialize() instead (or in addition, if support for old PHP versions is necessary) in /var/www/html/lnau/libraries/src/Input/Input.php on line 31
Deprecated: Joomla\CMS\Input\Cookie implements the Serializable interface, which is deprecated. Implement __serialize() and __unserialize() instead (or in addition, if support for old PHP versions is necessary) in /var/www/html/lnau/libraries/src/Input/Cookie.php on line 21
Deprecated: Creation of dynamic property Joomla\CMS\User\User::$aid is deprecated in /var/www/html/lnau/libraries/src/User/User.php on line 953
Deprecated: Creation of dynamic property Joomla\CMS\User\User::$aid is deprecated in /var/www/html/lnau/libraries/src/User/User.php on line 255
Deprecated: Creation of dynamic property Joomla\CMS\Application\SiteApplication::$registeredurlparams is deprecated in /var/www/html/lnau/plugins/system/mobilejoomla/mobilejoomla.php on line 225
Deprecated: Creation of dynamic property Joomla\CMS\Application\SiteApplication::$item_associations is deprecated in /var/www/html/lnau/plugins/system/languagefilter/languagefilter.php on line 142
Deprecated: Creation of dynamic property ContactRouterRulesLegacy::$router is deprecated in /var/www/html/lnau/components/com_contact/helpers/legacyrouter.php on line 30
Deprecated: Creation of dynamic property ContentRouterRulesLegacy::$router is deprecated in /var/www/html/lnau/components/com_content/helpers/legacyrouter.php on line 30
Deprecated: Creation of dynamic property NewsfeedsRouterRulesLegacy::$router is deprecated in /var/www/html/lnau/components/com_newsfeeds/helpers/legacyrouter.php on line 30
Deprecated: Creation of dynamic property UsersRouterRulesLegacy::$router is deprecated in /var/www/html/lnau/components/com_users/helpers/legacyrouter.php on line 30
Deprecated: Joomla\CMS\Input\Files implements the Serializable interface, which is deprecated. Implement __serialize() and __unserialize() instead (or in addition, if support for old PHP versions is necessary) in /var/www/html/lnau/libraries/src/Input/Files.php on line 21
Deprecated: Creation of dynamic property Ressio_DI::$config is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/ressio.php on line 46
Deprecated: Creation of dynamic property Ressio_DI::$dispatcher is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: Creation of dynamic property Ressio_DI::$filelock is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: Creation of dynamic property Ressio_DI::$filesystem is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: Creation of dynamic property Ressio_DI::$deviceDetector is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 39
Deprecated: Creation of dynamic property Ressio_DI::$urlRewriter is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: Creation of dynamic property Ressio_DI::$htmlOptimizer is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: pathinfo(): Passing null to parameter #1 ($path) of type string is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/htmloptimizer/pharse.php on line 550
Deprecated: Creation of dynamic property Ressio_DI::$imgRescaler is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: Creation of dynamic property Ressio_DI::$cssCombiner is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: Creation of dynamic property Ressio_DI::$cssMinify is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: Creation of dynamic property Ressio_DI::$cache is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: Creation of dynamic property Ressio_DI::$jsCombiner is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60
Deprecated: Creation of dynamic property Ressio_DI::$jsMinify is deprecated in /var/www/html/lnau/administrator/components/com_mobilejoomla/ress/classes/di.php on line 60 Гостьова лекція від професора Олени Бочко для студентів-маркетологів
Deprecated: Maximenuck\CKInput implements the Serializable interface, which is deprecated. Implement __serialize() and __unserialize() instead (or in addition, if support for old PHP versions is necessary) in /var/www/html/lnau/administrator/components/com_maximenuck/helpers/ckinput.php on line 6
Deprecated: htmlspecialchars(): Passing null to parameter #1 ($string) of type string is deprecated in /var/www/html/lnau/modules/mod_maximenuck/mod_maximenuck.php on line 75
Deprecated: Slideshowck\CKInput implements the Serializable interface, which is deprecated. Implement __serialize() and __unserialize() instead (or in addition, if support for old PHP versions is necessary) in /var/www/html/lnau/administrator/components/com_slideshowck/helpers/ckinput.php on line 6
Deprecated: htmlspecialchars(): Passing null to parameter #1 ($string) of type string is deprecated in /var/www/html/lnau/modules/mod_jf_sidebuttons/mod_jf_sidebuttons.php on line 58
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$task is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$parameters.menu is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$article.id is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$list.offset is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$params is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.published is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.archived is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.language is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$id is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$asset_id is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$title is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$alias is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$introtext is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$fulltext is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$state is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$catid is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$created is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$created_by is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$created_by_alias is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$modified is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$modified_by is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$checked_out is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$checked_out_time is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$publish_up is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$publish_down is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$images is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$urls is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$attribs is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$version is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$ordering is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$metakey is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$metadesc is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$access is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$hits is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$metadata is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$featured is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$language is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$xreference is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property Joomla\CMS\Table\Content::$note is deprecated in /var/www/html/lnau/libraries/src/Table/Table.php on line 189
Deprecated: Creation of dynamic property ContentViewArticle::$baseurl is deprecated in /var/www/html/lnau/libraries/src/MVC/View/HtmlView.php on line 215
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$task is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$parameters.menu is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$article.id is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$list.offset is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$params is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.published is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.archived is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.language is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$note is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$path is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$version is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$note is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$path is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$version is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$note is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$path is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$version is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$note is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$path is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$version is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$note is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$path is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$version is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Helper\TagsHelper::$itemTags is deprecated in /var/www/html/lnau/libraries/src/Helper/TagsHelper.php on line 454
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.state is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$list.limit is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.context is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.assigned_cat_ids is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property plgContentMavikThumbnails::$uniqItemId is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/mavikthumbnails.php on line 262
Warning: plgContentMavikThumbnails::imageReplacer(): Argument #1 ($matches) must be passed by reference, value given in /var/www/html/lnau/plugins/content/mavikthumbnails/mavikthumbnails.php on line 160
Deprecated: preg_replace(): Passing null to parameter #3 ($subject) of type array|string is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/imgtag.php on line 141
Deprecated: Creation of dynamic property Plugin\Content\MavikThumbnails\DecoratorMagnific::$linkStyle is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/decorators/DecoratorAbstract.php on line 108
Deprecated: Creation of dynamic property Plugin\Content\MavikThumbnails\DecoratorMagnific::$image is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/decorators/DecoratorAbstract.php on line 115
Deprecated: Creation of dynamic property Plugin\Content\MavikThumbnails\DecoratorMagnific::$info is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/decorators/DecoratorAbstract.php on line 116
Deprecated: Creation of dynamic property Plugin\Content\MavikThumbnails\DecoratorMagnific::$item is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/decorators/DecoratorAbstract.php on line 117
Deprecated: Creation of dynamic property Plugin\Content\MavikThumbnails\DecoratorMagnific::$params is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/decorators/DecoratorAbstract.php on line 118
Deprecated: Creation of dynamic property Plugin\Content\MavikThumbnails\DecoratorMagnific::$isThumbnail is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/decorators/DecoratorAbstract.php on line 119
Warning: plgContentMavikThumbnails::imageReplacer(): Argument #1 ($matches) must be passed by reference, value given in /var/www/html/lnau/plugins/content/mavikthumbnails/mavikthumbnails.php on line 160
Deprecated: preg_replace(): Passing null to parameter #3 ($subject) of type array|string is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/imgtag.php on line 141
Warning: plgContentMavikThumbnails::imageReplacer(): Argument #1 ($matches) must be passed by reference, value given in /var/www/html/lnau/plugins/content/mavikthumbnails/mavikthumbnails.php on line 160
Deprecated: preg_replace(): Passing null to parameter #3 ($subject) of type array|string is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/imgtag.php on line 141
Deprecated: Creation of dynamic property AttachmentsModelAttachments::$_parent_class is deprecated in /var/www/html/lnau/components/com_attachments/models/attachments.php on line 142
Deprecated: Creation of dynamic property ContentViewArticle::$pageclass_sfx is deprecated in /var/www/html/lnau/components/com_content/views/article/view.html.php on line 206
Гостьова лекція від професора Олени Бочко для студентів-маркетологів
Deprecated: htmlspecialchars(): Passing null to parameter #1 ($string) of type string is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/tmpl/magnific.php on line 18 1 листопада 2024 року на кафедрі МЕВ та маркетингу відбулася гостьова лекція для студентів-бакалаврів з тематики маркетингу в соціальних мережах. Лекцію провела доктор економічних наук, професор кафедри маркетингу та логістики Національного університету «Львівська політехніка» Олена Бочко.
Deprecated: htmlspecialchars(): Passing null to parameter #1 ($string) of type string is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/tmpl/magnific.php on line 18 Під час лекції Олена Юріївна розповіла про сучасні підходи до просування брендів та продуктів у соціальних медіа, специфіку створення контенту для різних соціальних платформ та роль аналітики у визначенні ефективності маркетингових запитів. Здобувачі освіти дізналися про ключові стратегії роботи з аудиторією, особливості візуального та текстового контенту, а також отримали корисні рекомендації для майбутньої роботи у сфері маркетингу. Лекція мала жвавий інтерес і дала можливість студентам зрозуміти, як ефективно використовувати соціальні мережі для досягнення маркетингових цілей. Сподіваємось на подальшу співпрацю з Оленою Бочко та кафедрою маркетингу та логістики НУ «Львівська політехніка» для розвитку практичних навичок.
Deprecated: htmlspecialchars(): Passing null to parameter #1 ($string) of type string is deprecated in /var/www/html/lnau/plugins/content/mavikthumbnails/tmpl/magnific.php on line 18
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$params is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$list.start is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.published is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$list.limit is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$load_tags is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\User\User::$aid is deprecated in /var/www/html/lnau/libraries/src/User/User.php on line 255
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.access is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.category_id is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.language is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.tag is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$filter.featured is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$list.ordering is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Object\CMSObject::$list.direction is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$note is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$path is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$version is deprecated in /var/www/html/lnau/libraries/src/Object/CMSObject.php on line 197
Deprecated: Creation of dynamic property Joomla\CMS\Categories\CategoryNode::$_rightsibling is deprecated in /var/www/html/lnau/libraries/src/Categories/CategoryNode.php on line 369
Warning: plgContentMavikThumbnails::linkReplacer(): Argument #1 ($mathces) must be passed by reference, value given in /var/www/html/lnau/plugins/content/mavikthumbnails/mavikthumbnails.php on line 358
Warning: plgContentMavikThumbnails::linkReplacer(): Argument #1 ($mathces) must be passed by reference, value given in /var/www/html/lnau/plugins/content/mavikthumbnails/mavikthumbnails.php on line 358
Warning: plgContentMavikThumbnails::linkReplacer(): Argument #1 ($mathces) must be passed by reference, value given in /var/www/html/lnau/plugins/content/mavikthumbnails/mavikthumbnails.php on line 358
Deprecated: Creation of dynamic property AttachmentsModelAttachments::$_parent_class is deprecated in /var/www/html/lnau/components/com_attachments/models/attachments.php on line 142
Deprecated: substr(): Passing null to parameter #1 ($string) of type string is deprecated in /var/www/html/lnau/modules/mod_bgmax/helper.php on line 143
Deprecated: substr(): Passing null to parameter #1 ($string) of type string is deprecated in /var/www/html/lnau/modules/mod_bgmax/helper.php on line 146
Deprecated: Function lcg_value() is deprecated since 8.4, use \Random\Randomizer::getFloat() instead in /var/www/html/lnau/plugins/system/sessiongc/sessiongc.php on line 56
Deprecated: Function lcg_value() is deprecated since 8.4, use \Random\Randomizer::getFloat() instead in /var/www/html/lnau/plugins/system/sessiongc/sessiongc.php on line 69
Deprecated: Creation of dynamic property Joomla\CMS\User\User::$aid is deprecated in /var/www/html/lnau/libraries/src/User/User.php on line 953
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1 листопада 2024 року на кафедрі МЕВ та маркетингу відбулася гостьова лекція для студентів-бакалаврів з тематики маркетингу в соціальних мережах. Лекцію провела доктор економічних наук, професор кафедри маркетингу та логістики Національного університету «Львівська політехніка» Олена Бочко.
Під час лекції Олена Юріївна розповіла про сучасні підходи до просування брендів та продуктів у соціальних медіа, специфіку створення контенту для різних соціальних платформ та роль аналітики у визначенні ефективності маркетингових запитів. Здобувачі освіти дізналися про ключові стратегії роботи з аудиторією, особливості візуального та текстового контенту, а також отримали корисні рекомендації для майбутньої роботи у сфері маркетингу.
